Likening companies to animals is not uncommon. Big businesses, like Wal-Mart, are often referred to as “elephants,” whereas small businesses are called “mice.” The “gazelle” company is less associated with a company’s physical size, and rather its capacity for rapid growth. Author David Birch first coined the term in his 1987 book: Job Creation in America: How Our Smallest Companies Put the Most People to Work. He defined a gazelle company as one that doubles its sales every four years. This growth rate is immense, but it is not limited to companies that are sizable themselves. Anyone can earn the title of a gazelle company.
A percentage of companies that gain the gazelle title are involved in retail sale, but a large number of the titleholders are tech-focused. For example, four out of the top twenty fastest growing companies in 2016 were all tech-based. Facebook, Ambarella, Skyworks, and Super Micro Computer were among the top-rated.
Gazelle companies are also known for their ability to generate new job opportunities. David Birch estimated that the gazelles, approximately 4% of U.S. companies, were responsible for 70% of all new jobs. In 2008, the director of the Center for Entrepreneurship and Public Policy at George Mason University, found that only 2% of the companies were high-impact firms. Big companies were raising unemployment rates, and doing nothing to create jobs.
Number8 and the Gazelle Company Theory
At Number8, we work to adopt the mindset of a gazelle company. Our employees are the best in the business. We ensure that all of our software developers are highly-skilled, and trained thoroughly. By employing people not just at our home base in Louisville, Kentucky, but also in Costa Rica, we are able to take advantage of the talent available all over the world. We also strive to create a community environment among our employees. This helps to develop a strong, and productive workplace, which in turn allows for creativity and top-notch products.
We are ranked as one of the fastest growing companies by Greater Louisville Inc. and since then we have ranked on the Inc. 5000 list of fastest growing privately held companies in the U.S. We are recognized as a leader in IT consulting, technical staffing solutions, and agile software development outsourcing.
One of the greatest values we bring to our customers is that our nearshore location enables us to augment scrum teams without the added burden of increased specifications, communication difficulties and rework. Our most successful clients integrate our agile software developers into their onsite teams. This helps to better leverage their subject experts and increase team velocity.
To learn more about Number8 and the services we provide, visit our page here. You can also give us a call at (502) 890-7665 today!