High Hoops Hopes

High Hoop HopesToday marks the beginning of a national tradition that has no equal. The (arguably) best sixty-eight division one men’s college basketball teams in the country will be competing to be crowned champion of the hoops world. Baskets will be scored. Brackets will be busted. Hearts will be broken. And in the end, one team will reign supreme, winning the nation’s highest prize.

The competition is fierce. Student athletes who have been preparing their whole lives will fight for every loose ball and every point. Coaches who have dedicated their careers to the study of basketball will put their wits and strategies up against their opponents. Students, alumni, and casual fans will turn in to rabid supporters of their respective universities, urging their teams to victory.

The team that will come out on top is the team that makes the best use of its assets. No right-thinking coach would have their bruising power forward shooting threes or allow a tiny point guard to cover a giant center on the defensive end. Planning and execution are what will rule the day.

The same is true in business. A company that puts its money, resources, and employees in the best places for success will be the most profitable. Leading executives don’t send their janitors on business trips and they don’t have their marketing team waste time running human resources. They also recognize the benefits of software development outsourcing. Particularly nearshore outsourcing. Nearshoring your software development with a company like Prosoft Nearshore allows your creative team to stay focused on growing your business. Nearshore software development outsourcing frees up time, capital, resources, and employees to go where they can be most productive. Think about Prosoft Nearshore like a great zone defense.

Prosoft Nearshore works from Costa Rica. Costa Rica operates in the Central Time Zone, maximizing their availability and communication. This prevents some of the lapses in direct contact that can occur with an offshore outsourcing company. Japan, India, Singapore, Malaysia, and Vietnam are all literally half a world away. But having your developers in Costa Rica is as easy to stay in contact with as a give-and-go pass.